How it works

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The AI Marketing Director workflow is designed to completely remove the "blank page problem" for you and your team. Instead of spending days brainstorming who to target and what to say, this engine does the heavy lifting instantly.

The "Marketing Director" Workflow:
Market Intelligence (The Brain): We start with OpenAI. It analyzes your raw business data to segment your market (e.g., "Seed-funded Fintechs in London") and builds deep psychological personas for each segment so your messaging lands perfectly.

The Content Factory: Using those personas, the AI immediately drafts your execution assets: LinkedIn posts, Blog articles, and cold outreach emails.

The Gatekeeper (Human Touch): Crucial Step. Before anything goes live, the system pauses for Human Approval. You get to review, tweak, or approve the AI's work. You remain the Editor-in-Chief; the AI is just the writer.

Omni-Channel Execution: Once approved, the system splits:

ABM/Outreach: It pushes contacts into SourceWhale, triggering a highly personalized nurture sequence (Email/LinkedIn).

Brand Awareness: It automatically posts the blog articles to your website via RecSumo/WordPress.

Social Ads: It pushes ad copy to Wonderkind for social distribution (Facebook/Instagram/TikTok).

Long-Term Strategy: Simultaneously, it generates a full 12-month activity calendar and logs it as a Quake Task or emails it to your team via Outlook so everyone knows the play.

Closing the Loop: Finally, the agent can draft tailored proposals based on the campaign's success, ready for your sales team to send.

Built Using

Quake OpenAi Outlook Wonderkind SourceWhale RecSumo
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Quake trigger 
→ quake_create_task
Start Strategy Session - Triggered manually or monthly to define the marketing focus (e.g., 'Focus on Q3 NHS Contract roles').
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OpenAI action 
→ openai_generate_json
Segment Market - OpenAI analyzes your current client list to identify high-value market segments.
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OpenAI action 
→ openai_generate_text
Build Personas - Creates detailed buyer personas (e.g., 'Busy CTO Dave') based on the segments.
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OpenAI action 
→ openai_generate_text
Generate 12-Month Plan - Drafts a full year's marketing calendar based on the personas and seasonal trends.
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OpenAI action 
→ openai_generate_text
Generate Ad & Blog Copy - Writes the actual content: Blogs, LinkedIn posts, and Whitepapers tailored to the personas.
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Quake action 
→ quake_human_approval
Human Approval - CRITICAL STEP: Pauses the workflow so you can review the Plan and Copy. Nothing goes live without your say-so.
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Recsumo action 
→ createPost
Post Blog to Site - Publishes the approved articles directly to your WordPress site via RecSumo.
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Wonderkind action 
→ get__xml_post-facebook
Launch Social Ads - Pushes the approved ad copy to Facebook/Instagram via Wonderkind.
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SourceWhale action 
→ post_v1_add_candidates
Start ABM Campaign - Adds targeted contacts to a specific SourceWhale nurture campaign for hyper-personalized outreach.
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Outlook action 
→ sendMailMe
Distribute Calendar - Emails the agreed 12-month activity plan to your entire team via Outlook.
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Outlook action 
→ createMessageMe
Draft Proposal - If a lead responds, AI drafts a tailored proposal based on their specific pain points.