The end of the 'Copy-Paste' Job Ad.

Using an old job spec for a new role is a recipe for disaster. The Broadcaster ensures every advert is fresh, compliant, and unique.

The Old Way: The Zombie Ad

We know the drill. A consultant gets a new job on at 4 PM. Instead of writing a fresh spec, they find a similar role from 2019, copy-paste it, and change the salary.

The result? Broken links, outdated technologies, and gender-biased language that repels modern candidates. Worse, because the metadata isn't updated, Google for Jobs ignores it, meaning your 'new' job gets zero organic traffic.

The New Way: Intelligent Drafting

The Broadcaster is built on an LLM trained specifically on high-performing recruitment copy. It understands context. If you type 'Java Developer', it knows to mention 'Spring Boot' and 'Microservices' without being told.

It writes specifically for the *reader*, focusing on the 'What's in it for me?' (WIIFM) factor rather than just a laundry list of demands. It turns a Requirements List into a Sales Pitch.

Structured for SEO

Writing the text is only half the battle. The structure is what ranks you on Google. This is where our DNA matters. Our founding team (ex-**Volcanic** and **Shape Payroll**) understands the hidden data layers of recruitment.

The Broadcaster doesn't just write a paragraph; it structures the JSON-LD schema (Salary, Location, Employment Type) behind the scenes. This ensures your jobs appear in the 'Google Blue Box' at the top of search results, driving free traffic to your site.

Speed to Market

In a contingent market, the first agency to advertise often wins the candidate. The Broadcaster reduces 'Brief-to-Live' time from 45 minutes to 2 minutes.

Bullhorn & JobAdder Native

It lives where you work. The Agent pushes data directly into the fields of your CRM, including custom fields, so your database remains spotless.

Universal Integration

Works seamlessly with Bullhorn, JobAdder, Vincere, and Mercury xRM. No complex setup required—just connect your API key.