How it works

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To scale your business development without hiring more researchers, we are going to build the Automated Sales Outreach Engine.

Instead of your consultants spending hours researching leads and struggling with "writer's block," this system acts as a high-speed sales assistant. It finds the right people, checks your CRM, writes a personalized pitch, and sends it directly from your consultant's personal Outlook—making it look like they spent all morning crafting the perfect message.

How this helps you win more instructions:
The "Warm" Outreach: Because OpenAI writes the email based on the lead's specific background, it doesn't look like a generic "spam" email. It feels personal and relevant.

Database First: The system checks Bullhorn before sending anything. This ensures you aren't accidentally prospecting someone you already have an active deal with or a client you haven't spoken to in years.

Volume + Quality: You can reach 100 high-value leads a week with the same level of quality that usually takes a human 10 hours of manual work.

Asset Building: Every new lead found is saved into Quake Core, building your company’s internal "gold mine" of data that remains a permanent asset of the business.

Built Using

Quake OpenAi Bullhorn Outlook Apollo
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Scheduler trigger 
→ quake_create_job
Daily BD Cycle - Triggers the search for new business development leads every morning.
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Apollo action 
→ searchPeople
Find Leads in Apollo - Automatically searches Apollo for hiring managers matching your ideal client profile.
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Bullhorn action 
→ search
Bullhorn Sync Check - Cross-references the lead against Bullhorn to see if they are an existing client or a brand new prospect.
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OpenAI action 
→ openai_generate_json
AI Personalised Draft - OpenAI reads the lead's profile and company info to write a highly tailored introductory email.
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Quake action 
→ quake_create_contact
Save to Quake Core - Logs the prospect and the outreach attempt into Quake to build your master business intelligence store.
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Outlook action 
→ sendMailMe
Send via Consultant Outlook - Delivers the email directly from the consultant's personal inbox for maximum open rates and trust.